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International competitiveness of China''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''s wind power equipment manufacturing

TIME:2012/3/23 9:21:40   FROM:网摘

With the low-carbon economy by more and more attention around the world focus on the development direction of wind power equipment manufacturing industry as the fusion of the equipment manufacturing industry and new energy industries. The state attaches great importance to equipment manufacturing, has introduced a series of supportive policies to promote the development of equipment manufacturing industry to become an important pillar industry of national economy; and the new energy industry is a national "12th Five-Year" period of the seven strategic emerging industries. 


Since 2005, under the government to develop renewable energy incentive policies to promote wind power total installed capacity for five consecutive years to double. According to the Global Wind Energy Council Global Wind Energy Report 2010, 2010, China added 16.5 the GW of wind power installed capacity, the cumulative wind power installed capacity of 42.3 GW, double ranks first in the world. In 2009, China has three companies to enter the world top ten, five enterprises to enter the first fifteen strong. -Funded enterprises and joint ventures installed wind power products accounted for 75.92% of the year the total domestic market share. However, a report released by the Global Wind Energy Council in 2010, said in 2009 15 of the world's largest wind turbine manufacturing companies, China has accounted for one-third, but if the Chinese fans export market can not be significant in the short term growth, most fan manufacturers will be difficult to make a difference.


China has become a big country fan equipment manufacturing, how to maintain the sustainable development of China's wind power equipment manufacturing, improve international competitiveness, China's wind turbine equipment manufacturing from producing countries to shift production of power from the "Made in China" change into "Created in China", from the domestic market to the international market, has become an issue of great concern in recent years the industry. The significance of this paper is that through the comparative analysis on the international competitiveness of China and the major foreign wind power equipment manufacturing country, to clarify the main reason affecting the international competitiveness of the Chinese wind power equipment manufacturing, and ways to enhance the international competitiveness of China's wind power equipment manufacturing response.
Second, wind power equipment industry international competitiveness evaluation index system


(A) The international competitiveness of industry and the basic analytical framework
Is generally believed that the international competitiveness of industry is a country's specific industry to the international market relative to other countries, higher productivity, in line with more products to the consumers or buyers need, and continue to get the ability to profit. The international competitiveness of industry is not only an objective description of the actual results of the international competitiveness of specific industries, but also to find the decision or affect the international competitiveness of industry-specific factors. Therefore, to determine a basic analytical framework to the international competitiveness of industry is an important subject of academic research. From the existing research literature, the domestic use of more basic analytical framework of the international competitiveness of industry, there are two, namely Porter's "diamond model" and Jin Bei of reasons - results model ".


(1) Porter's "diamond model". ME Porter, Harvard University professor of industrial international competitiveness "diamond model" that the international competitiveness of industry depends on four basic factors: First, the factors of production, including human resources, natural resources, knowledge resources, capital resources, infrastructure , which, with particular emphasis on the elements to create "(Factor Creation) rather than the general factor endowments; requirements, including the quantity and quality of market demand (demand structure and consumer behavior characteristics); relevant and the status of auxiliary industries; corporate strategy, structure and competitors. In addition, the government and opportunities are two indispensable factors. Porter "Diamond Model" provides an analytical framework for a comprehensive and correct analysis of the international competitiveness of industry.


(2) Jin Bei of reasons - the results of model ". Chinese Academy of Social Sciences researcher Jin Bei "reasons - the results of the model that the strength of a country of some kind of industrial international competitiveness can be analyzed from two aspects of the findings and reasons. Among them, the indicators reflect the result of the competition known as the realization of industrial international competitiveness indicators, such as market share, because they show the degree of realization of international competitiveness in the market; reflect the competitive strength and potential, the competitive strength of the reasons indicators as direct indicators of industrial international competitiveness and indirect factors indicators, the former, such as product prices, product quality, product brand and product structures, such as cost, technical, management, firm size and capital strength.


(B) of wind power equipment industry international competitiveness evaluation index system
Evaluated the design of the basic ideas of the object and index system
World wind power equipment manufacturing industry is mainly concentrated in Denmark, Spain, the United States, Germany, India and China. Therefore, we have chosen for comparison of the five countries as the international competitiveness of Chinese wind power equipment manufacturing. In view of the incomplete statistics of wind power equipment industry data, and data acquisition there is a big difficulty for the completeness and comparability of data from the six countries were selected a representative firm, the business indicators The value of the corresponding index value as the country's wind power equipment manufacturing. Six representative enterprises are: Vestas (Denmark), Gamesa (Spain), GE Wind (USA), Nordex (Germany), Suzlon (India) and China Rui (China). These representative companies in recent years, capacity of the basic top ten ranking in the international market share.


The basic idea of ​​the index system design: Michael Porter's "diamond model" and Jin Bei of reasons - the resulting model as the theoretical framework, and give full consideration to the comprehensive evaluation index selection, briefly, comparability, operational and industrial properties, to take a combination of qualitative and quantitative, the combination of current and future macro-and micro-method of combining to build a wind power equipment manufacturing industry international competitiveness evaluation index system.